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Fueling Growth Through Franchising
The world of franchising can be confusing and risky, but it also offers high potential returns for those in the right place at the right time with the right model. Net worth requirements, exclusivity agreements, unpredictable regional tastes
and co-op marketing mazes are enough to make the most seasoned business expert wary. Join us and a panel of franchising experts for a lively discussion of the benefits and challenges of growing a brand or business utilizing a franchise model.
and co-op marketing mazes are enough to make the most seasoned business expert wary. Join us and a panel of franchising experts for a lively discussion of the benefits and challenges of growing a brand or business utilizing a franchise model.
Key take-aways will include:
- Biggest mistakes franchisees can make
- Researching the best options for a region
- Understanding the franchising market
Panel Moderator
Mark Fleischer, Plante Moran
Franchisor Representative: Randy Shacka, President of Two Men and a Truck
Franchisee Representative: Gary Rose. Vice President, CFO & COO of Meritage Hospitality Group
Franchising Attorney: Mark Burzych, Partner at Fahey Schultz Burzych Rhodes PLC
Hosted by: ACG
Chapter
W. Michigan