ACG Columbus March 2025 Luncheon: The Business of Name, Image, and Likeness (NIL) in Collegiate Sports

As collegiate athletics continue to evolve, the impact of Name, Image, and Likeness (NIL) rights has reshaped the financial landscape for student-athletes, universities, and corporate sponsors alike. ACG Columbus will host a panel at the March 11th lunch to explore the complexities and opportunities created by NIL agreements in college sports, focusing on the business aspects of these deals.

Panelists will dive into the mechanics of NIL, from generating alumni engagement and raising funds, along with the legal and regulatory challenges to the role of collectives, agents, and brands in facilitating lucrative partnerships. This discussion will provide valuable insights for anyone interested in the intersection of sports, business, and higher education, offering a glimpse into the evolving market for college athletes’ personal brands.  We will also explore the potential for private equity entering college sports programs.

PANELISTS:
Paia LaPalombara, Partner
Church Church Hittle + Antrim

Brian Schottenstein, Co-Founder
The Foundation

Tina Provost, Co-Founder & CEO
Five Star Fans

Cardale Jones, Co-Founder
The Foundation & National Championship Quarterback for
The Ohio State University

MODERATOR:
Neil Johnson, Managing Partner
Lawrence Evans & Co. 

Tuesday, March 11, 2025
11:30 am Registration and Networking
12:00 - 1:00  pm Lunch and Panel 

The Grand Event Center
820 Goodale Blvd
Columbus, OH 43212

$45 Members/$95 Guests