A fundraising guide for emerging managers


via PitchBook


Every year, more than $1 trillion is committed to private market funds worldwide. Yet fund managers, particularly those raising funds I, II, or III, often say their biggest frustration is how difficult it is to raise a vehicle.

Why the disconnect? As the fundraising environment trends toward fewer, larger vehicles, emerging managers find it increasingly difficult to attract capital.

Our recent analyst note, written by a former LP, takes the tried-and-true business framework of the five Ps and dials it up a notch to look at six facets of LP diligence that can help prepare GPs for a successful fundraise.

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