Tisha Thompson, founder and CEO of LYS Beauty, is a game-changing force in the beauty industry. A former makeup artist and product developer with over 25 years of experience, Tisha has dedicated her career to challenging outdated norms and proving that clean beauty can be both high-performance and truly inclusive.
In 2021, she launched LYS Beauty (Love Your Self) as the first Black-owned clean makeup brand at Sephora, making history while shattering the myth that clean formulas can’t deliver rich pigment and performance at an affordable cost. With an unwavering commitment to representation, Tisha ensures that every product is designed to make people feel seen, celebrated, and considered.
Under her leadership, LYS has expanded into all Sephora U.S. locations, as well as Canada, Australia, Credo, and most recently, 800+ Kohl’s stores. The brand’s viral No Limits Cream Bronzer Sticks have garnered over a billion TikTok views, while its bestsellers—including the Triple Fix Serum Foundation (Allure Best of Beauty 2021) and Higher Standards Cream Glow Blush Stick (Allure Best of Beauty 2024)—continue to set new standards in clean beauty.
Beyond her brand, Tisha is a sought-after speaker, educator, and advocate for inclusivity in beauty. She was named to Inc.’s 2022 Female Founders 100 list and remains steadfast in her mission to make high-performance, clean beauty available to all.