PEER - Private Equity Backed Executives Roundtable: The Role of the CEO/CFO in Driving Sales/Marketing Revenue

Share:
Image
PEER Network

Event Details

When:

February 20, 2018 4 PM - 7 PM CST

Where:
Location Name
Sheraton Valley Forge, 480 N Gulph Rd, King of Prussia, PA
Add to Calendar

Overview

Body

PEER - Private Equity Backed Executives Roundtable: The Role of the CEO/CFO in Driving Sales/Marketing Revenue

Tuesday, February 20th

As a CEO or CFO in a private equity backed business, you're responsible for accelerating top-line revenue growth and creating value for all stakeholders. Succeeding here drives everything your company will do and the resources required to accomplish it from production to hiring.


Join this PEER discussion to learn from other CXOs and gain a better understanding of the role you can and should be playing to drive value creation.

This session will provide an opportunity to gain practical insight from seasoned CEOs/CFOs, engage in small group discussions to explore key strategies and questions, learn from a subject matter expert and bring together these ideas for a robust discussion among the full group.

Topics of discussion will range from:

  • measuring sales operations/marketing
  • defining and testing the forecast
  • compensating sales team strategies
  • engaging the CFO and sales team
  • exploring opportunities within the existing customer base
  • defining the value proposition
  • understanding digital marketing opportunities and more

Join our seasoned PE-backed discussion leaders, Bill and Alix, as we explore strategies that drive value creation and enhance exit value. Email Stephanie McAlaine at smcalaine@acg.org for a link to register.

Speakers

Image
Bill Tobia, Maxwell Systems

Bill Tobia

Maxwell Systems
former CFO
Image
Alix James

Alix James

Nielsen-Kellerman
President & CEO
Event Secondary Body

Tuesday, February 20, 2018
Valley Forge Sheraton, Valley Forge PA
4:00 Registration | 4.30 - 6.00 pm Discussion
6.00 - 7.00 pm Cocktails

No Charge: ACG Members | $65.00 Non-Members

Please email Stephanie McAlaine at smcalaine@acg.org for an invitation and link to register.

 

**Join ACG Philadelphia to receive all PEER programs for free ($320 value with 3 PEER programs at $65 each, plus steep savings for our PEER members at M&A East) as well as significant savings at all events at all 59 ACG chapters globally.

Click here for more information on the benefits of membership.

 

What is PEER?
 
PEER offers the rare opportunity to engage with a community of like-minded executives who share in the challenges and opportunities of private equity backing. Collaborate in a confidential environment, gain exposure to new ideas and share best practices to succeed at every turn, from managing growth and planning a future exit to optimizing your relationship with your PE partner. Learn more.
 
Upcoming 2018 PEER Session Topics
Theme: Value Creation Strategies
  • Field An A-Team Company Wide / Upgrading Your Current Talent, May 2018
  • Equity & Bonus Compensation Plan Strategies, July, 2018
  • M&A East 2018, October 23 - 24
  • BYOT - Bring Your Own Topic, Winter 2018

Hosted by: ACG
Chapter
Philadelphia
Share: