Kendyl Lee

Kendyl Lee is a strategic and purpose-driven marketing and brand leader with over 15 years of experience driving growth, transformation, and customer connection across CPG, retail, travel, hospitality, and consulting industries. As Director of Digital Marketing for North America at Champion Petfoods, she leads the region’s digital strategy—overseeing paid media, social, partnerships, and activations that deepen engagement and accelerate business performance.

With a career spanning Ursa Major, Deloitte Digital, and Vail Resorts, Kendyl has built and led high-performing teams that deliver measurable brand and commercial impact. She brings deep expertise in brand strategy, integrated marketing, and digital transformation, uniting creativity, data, and purpose to drive long-term brand equity and sustainable growth.