The speaker for the March 31st Association for Corporate Growth luncheon in San Antonio was to be Lisa Fullerton, President and CEO of A Novel Idea. Because of the COVID-19 situation, ACG Austin/San Antonio had to cancel their live events for the short term, but they wanted to ensure they could still provide content to their members and extended community.
Lisa runs a successful business of five Auntie Anne’s Pretzel stores and one co-branded Cinnabon franchise in San Antonio. Her original presentation at the ACG lunch going to be about growth and longevity of her quick-serve restaurants in an industry with typical employee turnover at 200 percent. She has kept going in the high-stress, high-burnout food service industry, and been in business 20 years, when the average life span of a quick-serve restaurant is 8.5 years. She’s increased sales by 900 percent and staffing by 1,000 percent since opening her first store, and she’s also gotten involved in small business advocacy at the local, state, and federal levels.
This interview discusses all of the above, but Lisa is also candid about the current economic situation and her need to stop operations in most locations in the face of the pandemic.
ACG Austin/San Antonio is grateful to Lisa for taking the time to do this interview. Her support of the business community in San Antonio, Texas, the US, and the world is very clear in the message she shares. ACG ASA looks forward to having her speak in-person at a future event, but in the meantime, please enjoy this podcast interview.
***Disclosure: Thom Singer, host of “Cool Things Entrepreneurs Do” is the husband of Sara Singer, the Chapter Executive of the ACG Austin/San Antonio Chapter.