Chief Change Agent, Co-Founder, and Chair of the Board
Seth Goldman joined Beyond Meat as a member of our board of directors in February 2013. Mr. Goldman served as Executive Chair of Beyond Meat from October 2015 through February 2020. Mr. Goldman is the Co-Founder of Eat the Change, and has served as Chief Change Agent of Eat the Change since March 2020. He is also a Co-Founder of PLNT Burger, a quick-serve restaurant concept. Mr. Goldman was the TeaEO Emeritus and Innovation Catalyst for The Coca-Cola Company’s Venturing & Emerging Brands, a part-time position he held from November 2015 through December 2019. Mr. Goldman co-founded Honest Tea Inc., a bottled organic tea company, in February 1998, which was later sold to The Coca-Cola Company, and previously served as Honest Tea’s President and TeaEO until 2015.
In 2015, Mr. Goldman was named the #1 Disruptor by Beverage World and Beverage Executive of the Year by Beverage Industry magazine. He has also been recognized as an Ernst & Young Entrepreneur of the Year and by the Washington DC Business Hall of Fame. In 2018, Partnership for a Healthier America recognized Mr. Goldman with its Visionary CEO award. Mr. Goldman is the co-chair of the Yale School of Management’s Entrepreneurship Advisory Board and, since January 2008, has served on the advisory board of Bethesda Green, a local sustainability non-profit he co-founded. He also served on the board of Ripple Foods, a dairy-free plant-based milk company, from November 2015 to October 2020, the advisory board of the American Beverage Association from 2013 until 2019 and the Yale School of Management from July 2013 to March 2020. Mr Goldman is a National Association of Corporate Directors ("NACD") Board Leadership Fellow and has demonstrated his commitment to boardroom excellence by completing NACD's comprehensive corporate governance program of directors.
Mr. Goldman has a BA degree in Government from Harvard College and a Masters of Private & Public Management degree from Yale School of Management and is a Henry Crown Fellow of the Aspen Institute. We believe that Mr. Goldman is qualified to serve on our board of directors due to his extensive experience working at fast-growing brands in the food and beverage industry, his experience founding and building an entrepreneurial company and his knowledge of sustainable business practices.
FocalPoint Partners, LLC
Michael Schall joined FocalPoint’s food and beverage practice in 2020, following 10 years as an advisor and then senior principal of global growth and business development at Whole Foods Market, where he provided leadership on investments and acquisitions, new ventures, and strategic partnerships.
In addition to his experience at Whole Foods Market, Mr. Schall has served on boards and held C-level positions in a food companies for more than 30 years, including Fresh Food Concepts, Monterey Gourmet Foods, Guiltless Gourmet, Townsend’s, David Michael Flavors, Wise Foods, and The B. Manischewitz Company. He has successfully navigated significant growth periods, food recalls, and §363 bankruptcy filings; led sales, marketing, culinary, product development, and quality assurance teams; negotiated strategic joint ventures with Fortune 500 companies such as ConAgra and Proctor & Gamble; and served on audit and strategic mergers and acquisitions committees. He has also been involved in numerous capital raising and mergers and acquisitions transactions as either part of the acquiring entity or the seller.
Mr. Schall graduated from the University of Southern California’s Marshall School of Business with a Master of Business Administration in marketing. He also holds a Bachelor of Arts in marketing from California State University, Los Angeles. He is a frequent speaker at food and beverage industry events and has authored numerous food industry articles and blogs. Mr. Schall is an advocate for Atlanta-based OnBoard, a non-profit supporting women in leadership in the boardroom and the C-suite.